Reintroducing Frenzzy (from Aavrutti) as Riar Saab in a new avatar and bringing a fresh wave of Punjabi music; the 23-year-old who has been mentored by DIVINE has announced his fresh single ‘Area 06’, just released via Gully Gang Entertainment today.
Hailing from Dhupai in Gurdaspur, Punjab, he grew up shuttling between the big city of Mumbai and his ancestral village to pursue his calling in music, which encouraged him further to develop a unique sound that fuses traditional Punjabi sonic sensibilities with contemporary hip-hop soundscapes.
In the single, Riar Saab pays homage to his ‘pind’ (ancestral village) whilst flexing his unique homegrown aspirational vibe in the music video. Taking inspiration from authentic Punjabi songwriting, this banger of a track is sure to make listeners nostalgic!
Known for his authentic lyricism, Riar Saab says, “This outing is my humble return to my musical roots. ‘Area 06’ is close to my heart, as this region has shaped my career and musical sensibilities. I want to represent a modern sound in the Punjabi music space while being as authentic and raw as possible.”
Riar Saab brings a unique flavour to his writing, delivery and performance that solidifies his position as one of the promising mainstays of the homegrown hip-hop and Punjabi music industry.