B4U Kadak Premieres the Blockbuster ‘Vijay The Master’

A Kadak Weekend Awaits

This weekend block your calendar for a date with B4U Kadak. Sunday, 12th September at 7.30 PM, put up your feet, kick back, grab your cup of Kadak Chai and get ready to enjoy this year’s biggest blockbuster, the Hindi -dubbed Tamil action thriller Vijay the Master starring Thalapathy Vijay and Malavika Mohanan in the lead. Set in a college backdrop the film will showcase both the male leads pitted against each other. Thalapathy Vijay will be seen as a charming professor who is adored by his students, while Vijay Sethupathi will be seen as an antagonist in an unapologetically evil avatar.

With larger-than-life stories, the southern film industry has witnessed unprecedented highs in the past few years and played a major role in the content mix of all the top movie channels of the country. B4U Kadak, a Free-To-Air channel grabbed the eyeballs of the viewers and claimed the no.1 spot within weeks of its launch. The channel has continuously since then bestowed its audiences with television premieres, original blockbusters, and award-winning films. But front lining the mix has always been south Indian dubbed cinema. Further to its vision of entertaining its audience throughout the year, B4U Kadak kick-starts its festive cinema bonanza with the super-hit ‘Vijay The Master’.

Sanjay Agrawal, Group CFO and COO, B4U Network shares “Non-Hindi cinema over time has breached barriers and audiences across the country enjoy quality cinema from all regions dubbed in the language they understand. Hindi being one of the most spoken and understood languages, we are delighted to get this year’s Tamil Blockbuster ‘Vijay The Master’ dubbed in Hindi for our viewers of B4U Kadak. This is in line with our aim of providing entertainment to our audiences 24*7 in the confines of their home”

Directed by Lokesh Kanagaraj, the movie also has an ensemble of stars including Thalapathy Vijay, Malavika Mohanan, Vijay Sethupathi, Andrea Jeremiah, Shanthanu Bhagyaraj, Arjun Das in pivotal roles.

Get ready for a movie night with B4U Kadak on Sunday 12th September 2021 at 7.30 PM

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